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5 Actionable SEO trends that are working great in 2018

5 Actionable SEO trends that are working great in 2018

Are you wondering how to get more traffic from Google?

Or

Are you keen to improve your site rankings in 2018?

Then you’re in right place.

Because today I’m going to show you the burning SEO trends that are working great in 2018. In fact, by using these SEO trends lots of bloggers has generated massive traffic to their websites.

The best part?

All of these SEO trends are working great in 2018.

Usually, when you are trying to rank higher in search engines you should consider your keyword usage, inbound links, quality content and user data analysis. At the same time, you have to upgrade your SEO strategies according to the new SEO trends. Then only you can get a massive boost in your SERP results.

Upgrade and improve your SEO strategies in 2018 to rank higher:

Generally, Search engines play a vital role in visitors and customers search patterns. In most of the cases, they even look at the customers buying pattern to understand the buyer’s perspective.

According to your customer’s perspective, you can expect google algorithm to show more importance to the end users experience.

It is just because Google doesn’t want to lose their potential searchers. That’s why they give a lot of value to overall browsing experience of your customer.

So, Google and other search engines give more weight to the end users experience and rank their sites higher who are able to match their set of rules.

In common, Video Marketing, Link building, infographics were among the burning aspects of SEO trends for quite a long time. If you are following those rules means you are doing great but if you limit yourself to those means you cannot be benefited.

In this SEO trends post, I am covering 5 Actionable SEO trends that are working great in 2018 to get more traffic and to improve your SERPs results in 2018.

Let’s do this!

  1. Implement Accelerated Mobile pages on your site (AMP):

 

Accelerated Mobile pages can offer some serious benefits for websites in 2018. Considering the enormous growth of online user’s Google has quickly launched Accelerated Mobile Page project back in 2016 to improve the search experience for users.

In less than no time, Google has started sending users to AMP pages. You can see, tons of guides online on How AMP pages help their sites rank better.

How Does AMP influence SEO?

Whenever you search for a keyword on google by using your mobile. Google will rank all the sites which are using AMP in the first page of google search results.

Not only that, Google will show their posts in the top stories section. That’s why using AMP pages can improve your search engine results. It will reduce your bounce rate and it will improve your conversion rates.

  1. Optimize your site for Google Rank Brain:

Google Rank Brain is another important SEO trend in 2018. Back in 2015, Google announced their Rank Brain Algorithm and this is a huge game-changing update.

I stated that as game-changing because “Google Rank Brain is Google’s first machine learning algorithm which measures how you interact with the results.

SEO trends

How Rank Brain influence SEO?

Rankbrain mainly uses UX signals to rank higher in google. In general when user type keywords into google then Rankbrain will turn those keywords into concepts and it will show a set of results for those concepts.

If users are satisfied by visiting that page means Google will up rank that page or else it will try another page which suits visitors.

Although, backlinks, keywords and other SEO signals are still important in the modern age. But, still, the rank brain is rapidly taking over.

In fact, Google has stated that Rankbrain was one of their top 3 SEO ranking signals. That’s means it’s great to focus this burning SEO trends in 2018.

  1. Use the Power of Content Marketing to drive massive results:

Content Marketing is always the best and most important SEO trend for a long time. So, you shouldn’t overlook this important strategy in 2018.

From selecting perfect keywords to sharing quality information that adds value to your customers. All come into the content marketing so you have to be focused on content marketing to rank higher.

How Does Content marketing influence SEO?

Google’s advanced algorithms will read your content and they will index them and I’ll provide a specific ranking in their search engines. So, the quality and freshness of the content are always important in google rankings.

You have to be consistent in providing valuable content to rank higher in google search results. To do so, you have to give proper time for writing a quality content. If you don’t have time then you can hire a professional blogger who can do that for you.

  1. Optimize and Redesign your User Experience to get most from search engines:

Nowadays, search algorithm has become more sophisticated when comes to UX. The search engine is mainly concentrating on “User Experience” while ranking a specific page. Google also tracks the pages which satisfy users in their database.

If you want to improve your search ranking means you have to concentrate on your user experience.

How does User experience influence SEO?

User experience is crucial in search results. As a result, most of the big brands like Amazon, eBay, Walmart often redesign their website at regular interval to make sure they can catch their user’s needs.

Basically, Google algorithm revolves around the usability of the site which includes speed, design, and easy navigation.

To improve User experience:

  • Create User-specific content.
  • Include social share buttons on your posts.
  • Offer best user navigation.
  • Include specific landing pages for your site.
  • Calls to Action.
  • Testing and monitoring.
  • Avoid overwhelming Users with Data Entry.
  1. Make use of Google Quick Answer Box:

Using Google’s Quick Answer box can help you to get lots of traffic to your site. Now, you might be thinking what quick answer box is. Right?

When you search for a keyword on google, you might get search results along with an information box which shows an immediate answer to your search term. That information box area is called Google Quick answer box.

How Does Google quick answer box influence SEO?

Google has become smarter in predicting user specific questions rather than using a specific keyword. So, always be smart in answering a specific question.

  • Firstly create quality content with phrases “why”, “how” and “where”.
  • Then eliminate all the questions that are already showing up in Google Quick Answer.
  • Identify relevant queries by using “Google Keyword Planner”.
  • Then have a glance at “Google related searches that match your keyword”.
  • You can even refer queries from “Google People also ask box”.

These are the burning SEO trends in 2018. As you all know SEO trends evolve every year and so you should keep up with the Google’s algorithm to stay up in rankings.

Conclusion:

Coming to the summary, I have stated all the burning SEO trends of 2018. Along with these, you can see lots of SEO trends such as link building, long tail keywords, mobile optimization, and keyword optimization and so on. Here I only mentioned a top-notch point which is crucial to rank higher in google in 2018.

Now I want to turn it over to you:

Which of the 5 SEO trends you like most and when did you try these 5 trends?

Did you see any positive results by applying these strategies?

Either way, let me know by leaving a simple comment in comment section right below

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Blogging Tips

Blogging Community for Blog Traffic

Blogging Community for Blog Traffic

A bloggers community is a community in which bloggers create profiles for both themselves and their blogs, and easily interact with other bloggers and blogs. It is pure social networking but centered around blogs and for bloggers.  A few examples of blogger communities include  blogcatalog.comhttp://blogengage.com/ etc.

Country-specific community for bloggers.

Generally, a blogging community is for bloggers from all over the world, there are the country-specific communities for bloggers.

Example: https://skillinfinity.com/

It is an “Indian Bloggers Community

One more example for Indian Bloggers:

https://bloggerspassion.com/

Though it is not a community, it is a good site to get your blog noticed.

How it is beneficial to participate in blogging community?

  • Depending on the functions of a blogging community website, there are several benefits by being an active participant of it.
  • These are free to join. Once you create your account, browse through the community website thoroughly and understand how you can use the website to promote your blogs and gain knowledge.
  •  each of  these community posses extraordinary potential to drive traffic, so please spend at least one hour a week. Reciprocate visits, review exchange, and link exchange requests.
  • Submitting your blog at blogging communities will get almost near instant visitors and I have used them extensively to build my loyal readers. In addition, your Alexa rank
  • As you keep interacting by offering your expertise free of cost or asking questions that you genuinely need answers will make other members of the community to remember your name and that is a big asset for a blogger.

Social networking through Specific group Community:

Social networking by joining specific groups that match your blog’s niche is extremely essential for creating brand awareness in the blogosphere.

We all are actively networking socially offline, in real life by regularly meeting with long time friends, office colleagues and neighborhood people.  Similarly, we engage with known people and strangers online through various media such as Facebook, Ello and Google plus.

The internet is filled with millions of individuals who are looking to meet other internet users to develop friendships and business relationships, too.

Social networking is a place to socialize, share and interact with other people. Most importantly, Social Networking is an effective advertising media and a powerful way to sell your products without any expenses like paper ads, hoardings, and flyers.

Social networking websites bring together a big community of internet users around the world.  Depending on the website in question, many of these online community members share a common interest such as business, hobbies, movies, music, religion, travel or politics.  Once you are allowed in to join a specific community after your request, you can begin to socialize.  This socialization may include reading the profile pages of other members and possibly even contacting them.

This kind of online communication and establishing a business relationship in a matter of minutes without spending a dime was never before possible in the history of mankind. As such, it is more than just a medium for communication; it is a society in its own right.

The friends that you pickup through social networking sites is just one of the many benefits to social networking online. Another one of those benefits include diversity because the internet gives individuals from all around the world access to social networking sites.  This means that although you are in India, you could develop an online friendship with someone in Denmark.  Not only will you make new friends, but you just might learn a thing or two about new cultures or new languages and learning is always a good thing.

Social networking online involves grouping of specific individuals, interests, city, country or organizations together. While there are a number of social networking websites that focus on particular interests, there are others that do not.

The social networking websites without focusing on any particular field or subject are often referred to as “general” social networking websites and usually have open memberships. This means that anyone can become a member, no matter what their hobbies, beliefs, or views are. However, once you are a member of any online community, you are free to create your own network of friends within that website and discard members that do not fit into your group’s interests or goals.

Do you have a blog that you would like to promote? Consider social networking as an ideal platform to announce yourself and your internet business.  If you incorporate social networking and internet participation into your online marketing efforts, you’ll begin to see your profits grow.  Just ‘how much’ depends on the amount of time, effort and hard work you’re willing to put into it.

A few social networks you should join:

https://triberr.com/  A superb place for content marketing. It’s a big place with very active bloggers,

http://facebook.com  Facebook is a social networking phenomenon that needs no introduction to you. Yes, it’s a phenomenon to have happened for the Internet users.

https://www.bloglovin.com/   It’s been around for long time. Bloggers can find and interact with other bloggers in the niche, showcase each of their inventory and establish a network. There are several functions in the website for building a true bloggers’ community on specific niches.

http://cafemom.com  It is a popular global social network for moms community (as well as future moms) for finding new friends and developing friendships as well as searching old friends. Browse the website thoroughly to know how it is going to benefit you as a blogger or a mompreneur. When I read last a few years ago, there were about 35,000 groups on the website dedicated to women of myriad interests and age group that include pregnancy, kitchen recipes, marriage, and relationships, etc

You can create your own blog journals to share your life happenings with other women members, participate in polls, answer surveys, or share pictures with other members. There is a section that displays birthday moms, expecting moms, new arrivals, new members, top contributors, photo of the day, theme of the day, post of the day, and group of the day.

http://www.blogengage.com  It’s been running without a break for long and I am a regular member in it. It’s a blogging community where all bloggers can submit their latest blog posts for getting instant visitors. Bloggers love the backlinks they get out of it.

As soon as bloggers submit their latest blog posts in the website, they are sent to the upcoming page where users read and vote up or vote down (thumbs up or thumbs down) on every the submission.  When a submitted post receives enough votes they are moved to  the  home page of BlogEngage.com

http://www.indiblogger.in/  It’s for Indian bloggers and is very popular among the Indian bloggers. The site gives a rank to each of the submitted blog measuring various parameters. Getting a good rank is considered as an award.

Glam is a community for women who have business blogs in fashion, beauty, makeup, vogues and lifestyle. It boasts of over 50 million visitors a month.

Facebook Groups:

Inside the Facebook, there are literally 100s of groups on just about every subject or business. For bloggers, there are numerous groups based:

  • Country
  • City
  • Niche
  • Blogging Platforms
  • Blogging tools
  • Blogging accessories
  • Paid blogging opportunities
  • Guest blogging offers
  • Sponsored blog posts
  • Advertisements placing

and  many more.

Once you place a request to join a group, your application will get approved or rejected (very rarely) and you will be intimated by the Facebook messaging about the decision. Once you get in, read the ‘info’ section to get to know the purpose of the group, dos and don’ts and post your first introductory post before you start sharing your published blog posts. Do not just dump links and run. It’s not a link dumping yard, Interact with other members, ‘like’ their posts or ‘share’ others’ posts in other Facebook groups on the same topic. Facebook group postings may not get you a truckload of traffic but you will become popular.

Example of two FB groups for bloggers:

You can create your own group and invite your friends to join. If you are a group admin, you should monitor keenly to avoid SPAMMERS to make it their home.

Google plus community:

Similar to Facebook groups, the Google plus offers communities on hundreds and thousands of subjects and topics that a blogger join and be an active participant f the group.

Majority of the G+ community can be joined instantly without waiting for a moderator’s approval. The Google plus communities function like FB groups. You can share text, pictures and videos too, You can also create a community or more communities.

Once inside a community, you share your relevant blog post, ‘+’ others’ posts, ‘share’ others posts on your profile page and also on similar communities in which you are a member.

Example G+ communities:

Travel Bloggers

Beauty Bloggers

 

 Blogging community come and go. Make use of them as long as they are alive.

 

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Blogging Tips

Submitting to Blog Directories and Search Engines

Submitting to Blog Directories and Search Engines

Submitting your blog to blog directories and search engines is a very important offline SEO strategy.

Now, what are blog directories?

A blog directory is a website that lists blogs and their descriptions under different categories that can be easily found by a visitor. You can add your blogs too for free and for a price. Most blog directories request you to register first.

What is the benefit of submitting to blog directories?

When you submit your blog to blog directories and when your submission is approved by the webmaster, your blog will be listed in the category in which you submitted.

Visitors browsing through blog directories for information are likely to visit your blog.

Blog directories are visited by advertisers to choose a blog in which they want to promote their products/services.

You also get a quality one-way backlink (inbound link) to your blog which is considered very important to get Google search results rank. The more inbound links your blog shows, the higher ranking your blog will be awarded.

Points to note while submitting to blog directories.

  • Submitting to blog directories and blog search engines is time-consuming, monotonous.
  • You should also ensure to submit in the appropriate category, else, your submission won’t be approved.
  • While starting to submit your blog to blog directories, you should maintain a log of your submission activities to avoid duplication.
  • Since you will be joining hundreds of blog directories, it is expected of you to be organized by saving your joining details and submission log details.  In a word document, you should record the following details first:

Title of blog:

URL:

Description:

(Since blog directories will ask description with varying number of words, you should have prepared the description of your blog in 100, 200, 250 and 400 words. If you have the same description on every page across different directory websites, then, many of these will be seen as duplicate content by the search engines and your links will get devalued. Therefore, compose different worded descriptions for the purpose of submission.)

Keywords:

Your email:

Your Blog Feed Title:

Your blog Feed URL:

If you keep this information in a text document on your computer, then you can copy and paste the content on the submission page quickly

Some  directories will ask you to place their link first on your blog before you hit the submit button. This is the reciprocal link.

Some directories will ask you to register first before submitting. So, in another word file, you should keep recording the blog directories you have joined and the relevant login details. This will come in handy when you have more blogs to submit to the same directories.

Warning: Do not submit to paid blog directories.

Outsourcing:

Since directory submission is not an exciting task, may webmasters will outsource the submission work from various marketplaces found in forums and other places.

Feed Directories

A directory of RSS feeds organized under various categories. This serves the same purpose as blog directories. Both are places to get one-way Backlinks which is very important to get Google rank.

Blog Search Engines

A blog search engine is a search engine that displays results related to blogs only. Such a search engine normally will index only blogs and make them searchable through search form and/or directory-like browsing.

In most cases, directories and social networking are integrated into a blog search engine to make it more lively and interesting enough for visitors and registered users to stay on.

Example: Blog Catalog

Examples of Blog Search Engines:

http://www.blogsearchengine.org/

https://www.twingly.com/search

I am compiling a list of places where you can submit your blog. Once I complete my list and verify them manually, I will post the list in this blog. Stay tuned.

 

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Blogging Tips

Understand the Importance of Social Bookmarking

Understand the Importance of Social Bookmarking

We all use bookmarks quite frequently either by using the browser bookmarking tool or use the keyboard short cut ^D. (control+D) These favorites of ours are stored only on our browsers to visit again. Simply put, Social Bookmarking means storing and sharing the bookmarks stored in your browser in free, public websites that allow you to do it based on tags. Whatever you have stored publicly is sharable by other users of the same social bookmarking websites.

Social bookmarking is an action for bloggers, Internet marketers and researchers to store, organize, search, and manage web pages as favorites on the Internet.

In a social bookmarking system, users save links to web pages that they want to remember and/or share. These bookmarks are:

  •  usually public,
  • can also be saved privately,
  • shared only with specified people or groups,
  • shared only inside certain networks, or another combination of public and private domains.

The other users can view these bookmarks organized mostly chronologically or by category or tags.

Most social bookmark services encourage users to organize their bookmarks with informal tags instead of the traditional browser-based system of folders, although some services feature categories/folders or a combination of folders and tags.

All the users of any social bookmarking site can search for any information by keying in the appropriate label or tag to find your bookmark along with other related results.

They also enable viewing bookmarks associated with a chosen tag, and include information about the number of users who have bookmarked them. Majority of the social bookmarking sites create a tag cloud that denotes the popularity of that particular tag,

Bloggers use social bookmark sites to post the permalinks of their blog posts to drive traffic and getting one way backlinks.

Using social bookmarking sites can be tricky at the beginning but you will get used to it over a period of time. It is advisable to use the ‘bookmarklet’ provided by most of the social media sites to bookmark your blogpost. These bookmarklets are dragged and dropped on your browser’s bookmark toolbar.

All the social bookmarking sites provide a button to vote beside each article. If you vote other people’s sites and they vote your site and you each comment on other’s posts, then you will soon have a network of links pointing back to your site.

Social media sites are already dime a dozen and every now and then, a new social bookmarking site will be launched. There are general social bookmarking sites as well as niche social bookmarking sites that focus on certain topics only such music, old age, education etc.

The popularity of social bookmarking sites varies from time to time but Digg and Delicious are all time favorites.

Google Vs Social Bookmarks

To get to the first page of search engines like Google, you need to worry about your incoming links, your page title, meta tags, the text on your page, and more. Whereas with Social Bookmark sites the only thing that matters is that people like your site, and that you have useful, unique content. This simple rule means that the good pages, articles and links rise to the top, and the useless, repetitive or uninteresting pages sink to the bottom. This concept is what has catapulted Social Bookmarking into the spotlight as the new best thing and why such a large, continually growing number of people now use them.

Summary:

Social Bookmarking sites are simply another way of finding web pages and information on the internet. The difference being that instead of searching by keywords, or by categories, sites are organized by tags and ratings.

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Blogging Tips

You Need to Submit your Blog to These Blog Directories

You Need to Submit your Blog to These Blog Directories

Submitting to Blog Directories and Search Engines

Submitting your blog to blog directories and search engines is a very important offline SEO strategy.

Now, what are blog directories?

A blog directory is a website that lists blogs and their descriptions under different categories that can be easily found by a visitor. You can add your blogs too for free and for a price. Most blog directories request you to register first.

What is the benefit of submitting to blog directories?

When you submit your blog to blog directories and when your submission is approved by the webmaster, your blog will be listed in the category in which you submitted.

Visitors browsing through blog directories for information are likely to visit your blog.

Blog directories are visited by advertisers to choose a blog in which they want to promote their products/services.

You also get a quality one-way backlink (inbound link) to your blog which is considered very important to get Google search results rank. The more inbound links your blog shows, the higher ranking your blog will be awarded.

Points to note while submitting to blog directories.

* Submitting to blog directories and blog search engines is time-consuming, monotonous.

* You should also ensure to submit in the appropriate category, else, your submission won’t be approved.

* While starting to submit your blog to directories, you should maintain a log of your submission activities to avoid duplication.

* Since you will be joining hundreds of directories, it is expected of you to be organized by saving your joining details and submission log details.  In a word document, you should record the following details first:

Title of blog:

URL:

Description:

(Since directories will ask description with varying number of words, you should have prepared the description of your blog in 100, 200, 250 and 400 words. If you have the same description on every page across different directory websites, then, many of these will be seen as duplicate content by the search engines and your links will get devalued. Therefore, compose different worded descriptions for the purpose of submission.)

Keywords:

Your email:

Your Blog Feed Title:

Your blog Feed URL:

If you keep this information in a text document on your computer, then you can copy and paste the content on the submission page quickly

Some blog directories will ask you to place their link first on your blog before you hit the submit button. This is the reciprocal link.

Some directories will ask you to register first before submitting. So, in another word file, you should keep recording the directories you have joined and the relevant login details. This will come in handy when you have more blogs to submit to the same directories.

Warning: Do not submit to paid blog directories.

Outsourcing:

Since directory submission is not an exciting task, may webmasters will outsource the submission work from various marketplaces found in forums and other places.

Feed Directories

A directory of RSS feeds organized under various categories. This serves the same purpose as blog directories. Both are places to get one-way Backlinks which is very important to get Google rank.

Blog Search Engines

A blog search engine is a search engine that displays results related to blogs only. Such a search engine normally will index only blogs and make them searchable through search form and/or directory-like browsing.

In most cases, directories and social networking are integrated into a blog search engine to make it more lively and interesting enough for visitors and registered users to stay on.

Example: Blog Catalog

Examples of Blog Search Engines:

http://www.blogsearchengine.org/

https://www.twingly.com/search

I am compiling a list of places where you can submit your blog. Once I complete my list and verify them manually, I will post the list in this blog. Stay tuned.

 

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