Not only individuals but businesses also maintain their blog to help increase the amount of sales on their web sites. To achieve increased sales, bloggers must first try to increase traffic to their blogs. It is the prime goal. Every blogger without exception wants to keep his visitors coming back for more. There are four salient methods to enhance blog traffic.
1. Regular content update: The first discipline for bloggers to increase visitors to their blogs is to post content on their blogs as frequently as possible. I would say, at least 3 posts per week is a must. Visitors will stay loyal to blogs that are updated daily. Nowadays bloggers update their blogs daily if not several times a day. Readers are likely to lose interest in your blog if they have to wait several days for new content. In fact search engines too expect a blog to be updated with fresh content frequently. Be aware that there are literally thousands of blogs available on the Internet. If your blog is not updated on a regular basis, you will lose your readers to another blog.
2. Participate in web communities: There are number of discussion forums also known as web communities in the internet. Participating in such discussion forums is a definite way to get new visitors to your blog there by raising the blog traffic. Interacting with the members of forums by way of asking questions and answering others’ queries will slowly expose your knowledge in the topics and you will be considered as an authority in your niche. You can also show genuine interest in others’ blogs and ask them to visit your blog. When you visit others’ blogs, it is advisable to leave meaningful comments on their blog post. This act of yours will be definitely reciprocated by other members of the forum.
3. Tracking the blog traffic: Any website (blog is also a website that can be maintained by anyone without any web development knowledge) will soon die if the webmaster (blogger) doesn’t employ any tracking methods to know:
* The nature of visitors,
*from where they came from,
*for how long each visitor stayed on the site,
*what they clicked
And so on.
The best tracking tool is provided by Google free of cost to every blogger and webmaster. It is called Google Analytics.
4. Include keywords: You blog can gain readership if you methodically input proper keywords that are related to your blog’s topic in your content title and the body. If you are lazy to do this, your blog will not grow at all. Keyword analysis is a laborious task and every blogger cannot afford to evade it.