How to find the right hashtags for your twitter posts certainly involves some work on your part but without hashtags, your twitter posts will have only 20% reach. That 25% is only from your loyal followers. If you want new followers to your twitter profile, if you want your tweets attract tweeters who are important, you need to include the right hashtags to your posts in twitter.
The search box in twitter is effectively used by majority of internet marketers with the right hashtags followed by their search term.
I am not going to explain what a hashtag is because, this blog post targets experienced bloggers. May be in some other post, I will explain all about hashtags and its importance in internet marketing or blog post promotion.
How do I generate my hashtags?
There are tools to find the trending hashtags in twitter but I employ my own method. It is really simple. I search for the keyword in twitter that I focused in my blog post. I search by placing that hashtag ‘#’ before my search word(s). If my search word is more than one, I ensure that there is no space in between the words. I generally use only two words in my hashtag.
If my search shows similar hashtags in the search results, then, I would apply that hashtag. I repeat the search for synonyms of the words or I slightly alter my search term using a bit of common sense. I am sorry I could not explain logic behind it.
Now, a bit of exploration of the hashtags finding tools that are available.
The first tool is Twitter itself. There is no better place. As mentioned above, if you repeat my method, you don’t need another tool. Still, it may be useful to know about some of the Twitter tools. You should know that some of the most followed tweeters have said that they have employed real time marketing techniques and that means going with the trending tweets and the related hashtags.
Trendsmap displays trending hashtags in real time from all over the world. I tested it but I found it be not very user friendly. In addition, it is not free.
This is a very good tool that lets you know if the hashtags that you wish to apply has got some meaning.
- You type in your preferred hashtag and press the ‘space’ bar. You will your hashtag colored and you can press a ‘compare’ button beside it.
- Then, you can see some observation of your hashtag such as Unique tweets per hour, retweets per hour, hashtag exposure per hour, % of tweets with mentions and some more.
- The ‘some more’ are daily averages, geographical distribution and importantly the popular twitters accounts that used and how many number of followers they have. Superb stats.
- I tested it just an hour before and I am amazed by the usefulness of the tool. You can find users who have used the same hashtag, retweet or like their tweets to get noticed. Very effective and ethical way to get followers.
- In addition, it gives you a browser extension to automatically color your hashtags. As I wrote this, I tested the extension and yes, it colored my hashtag as and when I typed in the Twitter box.
With Hashtagify.me, you can find others who used the same hashtags so that you can target your tweets by tagging them along in your tweets. Cool tool really. Even if you do not want to tag them, simply like their tweets that contain the same hashtag as yours or even retweet it to get noticed.
“Getting Noticed”-that should be your prime goal in twitter marketing.
Tagboard simply lets you search for a hashtag that you want to use and then displays all the tweets that contain the same hashtag along with the images the tweets originally carried. I tried it and some of the images inspired me to find more meaning for my searched hashtag.
Beyond these twitter hashtags tools, you can use your own creative way to come up with new hashtags that have not been used before. I do that and I urge you too.